Hello, World!
I'm Matt.

Marketing Leader. Consultant/Advisor. Creative Thinker.

Thanks for visiting my website! I’m an experienced digital nomad with profound expertise in digital growth campaigns and strategic acquisition for B2B tech brands.

"Matt knows his stuff and his career shows that. I cannot recommend Matt enough to anyone looking to see a TRUE return in their Marketing Strategy!"

-Tom Slocum

Founder, TheSDLab & Apollo.io Sales Advisory Board Member

My background

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Marketing sourced ARR in 3 years across 2 enterprise SaaS startups.

Top-of-Funnel leads delivered across over 350 paid search, paid social, display, nurture, and retargeting campaigns.

GLOBAL DIGITAL MARKETING MANAGER

FEB 2021 - APR 2022

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marketing influenced pipeline in 14 months

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meetings set via paid LinkedIn campaigns

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saved via value-add contract negotiations

SENIOR PERFORMANCE MARKETING MANAGER

MAY 2022 - OCT 2023

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increase in MM & enterprise marketing sourced ARR QoQ

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increase in MM & enterprise lead volume over 12 months

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saved from invalid click-traffic over 6 quarters

Multi-Channel Strategy

Social Media, Search, Email, Website UX, Community, Influencers, and ABM are just some of my many strengths!

Demand Generation

I've built audiences from scratch and worked on teams responsible for generating five-figure monthly leads.

Digital Ad Management

From strategy to management, I generate positive ROI across a multitude of platforms and mediums.

Customer Segmentation

I'm experienced defining user demographics and intent data to build the perfect customer retargeting journey.

A/B Testing

Whether is be graphics, copy, landing pages, or emails, finding optimized creatives to generate the best return is always top of mind.

Content Marketing

SEO based content that ranks is vital to capturing the right audience. I'm versed in creating #1 posts on Google in a variety of topics.

Web Design & UX

Building websites, mobile app flows, and landing pages from scratch is one of my favorite things to do!

Competitive Analysis

Being top-of-class is an ongoing focus, so that means being one step ahead of the competition at all times.

ABM Retargeting

Identify & target the most valuable account, to unify messaging for entire buying teams.